From the monthly archives:

March 2012

Yamaha R1 vs. Porsche 911 on ice video

by Jeff on March 13, 2012

This apparently frivolous matchup was actually a promo put out to garner attention for the pending newsstand arrival of the latest issue of French motorcycle magazine, Moto Journal.

The race was put on in Lapland at the Laponie Ice Racing school. This educational experience includes lapping complete replicas of tracks – including Silverstone and Paul Ricard – cut out of the snow.

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MSF Honors Southern California Dealership

by JeffMarch 13, 2012 Uncategorized

IRVINE, Calif., March 12, 2012 – The Motorcycle Safety Foundation presented its esteemed Leadership Award to Southern California-based Mission Motorsports earlier this month, recognizing the 55,000 square foot, two-story, multi-brand dealership for its ongoing spirit of teamwork and readiness to help the MSF with a variety of photo and video projects over the last several [...]

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Drift video is actually a safety gear advertisement

by JeffMarch 6, 2012 Videos

OK, what does it take to get people to think wearing gear is cool? … Show some styling and extremely talented riders playing outlaw while wearing the latest Icon Moto gear. It’s all pretty entertaining even if you never do buy this specific brand. Does it present mixed messages? Running from a Mustang that says [...]

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